Lego unveils first ever mini-figure in wheelchair

The Danish toy company, Lego, has been praised by the Toylikeme campaign for releasing a figure with a disability.

first ever Lego mini-figure in a wheelchair
Lego had recently been accused of a lack of diversity in its figures. The #ToyLikeMe campaign launched a petiton which lobbied Lego to include disabled figures in its sets and resulted in 20,000 signatures.  

Its co-founder Rebecca Atkinson wrote: “The brand continues to exclude 150 million disabled children worldwide by failing to positively represent them in its products. This is more than just about sales figures or disability access, it’s about changing cultural perceptions. It’s about brands such as Lego using their vast power of influence to positive effect.”

Lego initially resisted the call, arguing to Atkinson: “The beauty of the Lego system is that children may choose how to use the pieces we offer to build their own stories.” But the new set seems to mark an about-turn.

The #ToyLikeMe organisers reacted joyfully, writing: “We’ve got genuine tears of joy right now ... Lego have just rocked our brick-built world."
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